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author="Agung Nugroho"
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Pengaruh Emotional Attachment terhadap Customer Value Co-Creation Intention dan Reuse Intention: …
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(Anna Amalyah Agus (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Adi Zakaria Afiff (Penguji)) (Titus Nugrahadi Dewandono)
Analisis Niat Beli Warna Pakaian Berdasarkan Rekomendasi Sosial Media Influencer pada Generasi Z
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(Anna Amalyah Agus (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Adi Zakaria Afiff (Penguji)) (Monica Ester)
Analisa Pengaruh Customer Value Management (CVM) Menggunakan Machine Learning terhadap Peningkata…
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(Agung Nugroho (Pembimbing/Promotor)) (Nurmala (Penguji)) (Arviansyah (Penguji)) (Indra Syahputra)
Pengaruh Antropomorfisme Chatbot terhadap Keputusan Pengguna dalam Pembelian Produk
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(Imam Salehudin (Pembimbing/Promotor)) (Agung Nugroho) (Yeshika Alversia (Penguji)) (Rizal E. Halim (Penguji))
The Effect of Interactivity of Brands’ Marketing Activities on Instagram Official Accounts on C…
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(Yeshika Alversia (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Rifelly Dewi Astuti (Penguji)) (I Maipa Alisya Rasyid)
Analysis of Factors that Influence Users’ Mobile Payment Loyalty: The Moderation Role of Altern…
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(Karto Adiwijaya (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Elevita Yulianti (Penguji)) (Aryaguna Sudirjo)
Analisis Faktor yang Mempengaruhi Intensi Pembelian Pakaian Ramah Lingkungan Brand Lokal: Studi K…
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(Anna Amalyah Agus (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Agung Nugroho (Penguji)) (Atik Zanzabila)
Impact of Social Media Influencers on Consumers Well-being and Purchase Intention: A TikTok Persp…
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(Karto Adiwijaya (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Agung Nugroho (Penguji)) (Michael Bernardo Mahardhika Setyono)
When Cute Meets Shopping: Analisis Symbolic Representation, Self-Image Congruence, dan Emotional …
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(Ira Iriyanty (Pembimbing/Promotor)) (Rizal Edy Halim (Penguji)) (Agung Nugroho (Penguji)) (Alyssa Zahra)
Evaluating the effect of social media micro influencers on drumstairs sales : exploring the media…
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(Agung Nugroho (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Anna Amalyah Agus (Penguji)) (Fella Naziq Ganis)
Pengaruh User-Brand Involvement dalam Membangun Brand Loyalty Generasi Z dalam Aplikasi Spotify d…
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(Akhir Matua Harahap (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Ulian Taurin Malik (Penguji)) (Ravi Ardiantara Ramadan)
E-store Brand Personality Congruence for the Brand Uniqlo Among Gen Z in Java Island
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(Agung Nugroho (Penguji)) (Triza Mudita (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Akila Fayola Maritza)
Influence of Service Attributes of Food Delivery Application on Customers' Satisfaction and Their…
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(Agung Nugroho (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Anna Amalyah Agus (Penguji)) (Ghizka Maydina Nena Chaniago)
FoMO Behavior Towards Gen-Z Compulsive Buying Behavior on Skin Care Products in Indonesia: The Mo…
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(Agung Nugroho (Penguji)) (Triza Mudita (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Ratu Syahla Andilouren)
Pengaruh Faktor Lingkungan Terhadap Green Purchase Behavior Konsumen di Area Jabodetabek
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(Agung Nugroho (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Rambat Lupiyoadi (Penguji)) (Ahmad Rafi Agus Salim)
The Impact of Moral Emotion on Consumer Boycott Behavior: The Case Study of McDonald's
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(Agung Nugroho (Penguji)) (Triza Mudita (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Gisela Ratu Alifa)
Pengaruh Kesadaran Halal Generasi Z akan Pengetahuan Rantai Pasokan Halal terhadap Niat Membeli P…
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(Ira Iriyanty (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Sri Daryanti (Penguji)) (Choirunnisa Maharani Fauzi)
The Effect of Hesitation at Checkout Towards Shopping Cart Abandonment on Mobile Shopping Commerc…
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(Ira Iriyanty (Pembimbing/Promotor)) (Rizal Edy Halim (Penguji)) (Agung Nugroho (Penguji)) (Mutiara Nandhiaty)
Analisis Pengaruh Kredibilitas Influencer terhadap Intention to Buy: Studi Kasus Pada Pengguna Ak…
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(Akhir Matua Harahap (Pembimbing/Promotor)) (Agung Nugroho Soedibyo (Penguji)) (Ulian Taurin Malik (Penguji)) (Iris Fadiyah)
Pengaruh Palestine Humanity Cause-Related Campaign Terhadap Niat Beli Skincare: Apakah Emotional …
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(Agung Nugroho (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Imam Salehudin (Penguji)) (Nabillah Nurif’ Ah)
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