Found 7 results for your keywords: author="Brown, Stephen W."

Branded Service Encounters: Strategically Aligning Employee Behavior with the Brand Positioning

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(Bitner, Mary Jo) (Brown, Stephen W.) (Mandel, Naomi) (Sirianni, Nancy J.)

Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, a…

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(Sheth, Jagdish N.) (Kerin, Roger A.) (Brown, Stephen W.) (Webster, Frederick E.,Jr.) (Wilkie, William L.) (Staelin, Richard) (MacInnis, Deborah J.) (McAlister, Leigh) (Steenkamp, Jan) (Benedict E. M.) (Raju, Jagmohan S.) (Sisodia, Rajendra S.) (Bauerly, Ronald J.) (Johnson, Don T.) (Singh, Mandeep)

Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Ser…

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(Bitner, Mary Jo) (Brown, Stephen W.) (Meuter, Matthew L.) (Ostrom, Amy L.)

Replication and theory development

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(Brown, Stephen W.) (Gaulden, Corbett F.)

Sevice quality : multidisciplinary and multinational perspectives Edited by Stephen W. Brown

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(Brown, Stephen W.)

Marketing theory : distinguished contributions Stephen W. Brown [and] Raymond P. Fisk

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(Brown, Stephen W.) (Fisk, Raymond P.)

Logistics management Grant M. Davis and Stephen W. Brown

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(Davis, Grant M.) (Brown, Stephen W.)