Found 8 results for your keywords: author="Chandon, Pierre"

A benefit congruency framework of sales promotion effectiveness

1
(Chandon, Pierre) (Wansink, Brian Laurent, Gilles)

Predicting and Managing Consumers' Package Size Impressions

1
(Chandon, Pierre) (Ordabayeva, Nailya)

Supersize in one dimension, downsize in three dimensions: effects of spatial dimensionality on si…

1
(Chandon, Pierre) (Ordabayeva, Nailya)

Does in-store marketing work? effects of the number and position of shelf facings on brand attent…

1
(Bradlow, Eric T.) (Chandon, Pierre) (Hutchinson, J. Wesley) (Young, Scott H.)

How biased household inventory estimates distort shopping and storage decisions

1
(Chandon, Pierre) (Wansink, Brian)

Can "low-fat" nutrition labels lead to obesity?

1
(Chandon, Pierre) (Wansink, Brian)

Is Obesity caused by calorie underestimation? a psychophysical model of meal size estimation

1
(Chandon, Pierre) (Wansink, Brian)

Do Intentions really predict behavior? self-generated validity effects in survey research

1
(Chandon, Pierre) (Morwitz, Vicki G.)