Found 3 results for your keywords: author="Dholakia, Utpal"

The Social Influence of Brand Community: Evidence from European Car Clubs

1
(Algesheimer, Rene) (Dholakia, Utpal M.) (Herrman, Andreas)

Goal Setting and Goal Striving in Consumer Behavior

3
(Bagozzi, Richard P.) (Dholakia, Utpal)

How customer self-determination influences relational marketing outcomes: evidence from longitudi…

1
(Dholakia, Utpal M.)