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My Reflections on Publishing in Journal of Marketing

(Kumar, V.) (Katsikeas, Constantine S.) (Cote, Joseph A.) (Kannan, P.K.) (Wieseke, Jan) (Bezawada, Ram) (Bolander, Willy) (Schons, Laura Marie) (Kumar, Ashish) (Habel, Johannes) (Alavi, Sascha) (Rishika, Rishika, Janakiraman, Ramkumar) (Mishra, saurabh, Modi, Sachin B.) (Chang, Woojung) (Taylor, Steven A.) (Menguc, Bulent) (Auh, Seigyoung) (Jung, Yeon Sung) (Ploufee, Christopher R.) (Hochstein, Bryan.)

From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior

(Janakiraman, Ramkumar) (Bezaweda, Ram) (Kumar, Ashish) (Rishika, Rishika) (Kannan, P K)

Perception spillovers across competing brands: a disaggregate model of how and when

(Dutta, Shantanu) (Janakiraman, Ramkumar) (Sismeiro, Catarina)

How customer portfolio affects new product development in technology-based entrepreneurial firms

(Yli-Renko, Helena) (Janakiraman, Ramkumar)