Found 7 results for your keywords: author="John, George"

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Bonuses Versus Commissions: A Field Study

(John, George) (Rao, Raghunath Singh) (Kishore, Sunil)

When should original equipment manufacturers use branded component contracts with suppliers?

(Ghosh, Mrinal) (John, George)

Learning from a service guarantee quasi experiment

(John, George) (Chen, Xinlei) (Hays, Julie M.) (Hill, Arthur V.) (Geurs, Susan E.)

Governance value analysis and marketing strategy

(Ghosh, Mrinal) (John, George)

Understanding institutional designs within marketing value systems

(John, George) (Dowling, Grahame R.) (Carson, Stephen J.) (Devinney, Timothy M.)

Marketing in technology-intensive markets: toward a conceptual framework

(John, George) (Dutta, Shantanu) (Weiss, Allen M.)

Strategic fit in industrial alliances: an empirical test of governance value analysis

(Ghosh, Mrinal) (John, George)