Found 3 results for your keywords: author="Katsikeas, Constantine S."

My Reflections on Publishing in Journal of Marketing

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(Kumar, V.) (Katsikeas, Constantine S.) (Cote, Joseph A.) (Kannan, P.K.) (Wieseke, Jan) (Bezawada, Ram) (Bolander, Willy) (Schons, Laura Marie) (Kumar, Ashish) (Habel, Johannes) (Alavi, Sascha) (Rishika, Rishika, Janakiraman, Ramkumar) (Mishra, saurabh, Modi, Sachin B.) (Chang, Woojung) (Taylor, Steven A.) (Menguc, Bulent) (Auh, Seigyoung) (Jung, Yeon Sung) (Ploufee, Christopher R.) (Hochstein, Bryan.)

Greening" the marketing mix: do firms do it and does it pay off?

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(Katsikeas, Constantine S.) (Leonidou, Constantinos N.)

Strategy fit and performance consequences of international marketing standardization

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(Katsikeas, Constantine S.) (Samiee, Saeed) (Theodosiou, Marios)