Found 4 results for your keywords: author="Leone, Robert P"

Marketing research 13th ed

2
(Aaker, David A.) (Day, George S.) (Leone, Robert P.) (Kumar V.)

Defining, Measuring, and Managing Business Reference Value

1
(Kumar, V) (Petersen, J Andrew) (Leone, Robert P)

Managing Business-to-Business Customer Relationships Following Key Contact Employee Turnover in a…

1
(Bendapudi, Neeli) (Leone, Robert P.)

Psychological Implications of Customer Participation in Co-Production

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(Bendapudi, Neeli) (Leone, Robert P.)