Found 12 results for your keywords: author="Luo, Xueming"

The Debate over Doing Good: Corporate Social Performance, Strategic Marketing Levers, and Firm-Id…

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(Bhattacharya, C.B.) (Luo, Xueming)

Satisfaction, Complaint, and the Stock Value Gap

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(Homburg, Christian) (Luo, Xueming)

Consumer Negative Voice and Firm-Idiosyncratic Stock Returns

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(Luo, Xueming)

Neglected outcomes of customer satisfaction

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(Homburg, Christian) (Luo, Xueming)

Marketing's Credibility: A Longitudinal Investigation of Marketing Communication Productivity and…

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(Luo, Xueming) (Donthu, Naveen)

Corporate Social Responsibility, Customer Satisfaction, and Market Value

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(Luo, Xueming) (Bhattacharya, C. B.)

Cross-Functional "Coopetition": The Simultaneous Role of Cooperation and Competition within Firms

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(Luo, Xueming) (Slotegraaf, Rebecca J.) (Pan, Xing)

When corporate silence is costly: Negative consumer responses to corporate silence on social issues

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(Luo, Xueming) (Qin, Marco Shaojun) (Schifeling, Todd) (Wang, Yang)

The Impact of Brand Rating Dispersion on FIrm Value.

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(Luo, Xueming.) (Raithel, Sascha) (Wiles, Michael A.)

How does CEO tenure matter? the mediating role of firm-employee and firm-customer relationships

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(Luo, Xueming) (Kanuri, Vamsi K.) (Andrews, Michelle)

When Marketing strategy first meets Wall Street: marketing spendings and firms' initial public of…

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(Luo, Xueming)

Working with rivals: the impact of competitor alliances on financial performance

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(Rindfleisch, Aric) (Tse, David K.) (Luo, Xueming)