Found 5 results for your keywords: author="Mason, Charlotte H."

Market orientation, marketing capabilities, and firm performance

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(Mason, Charlotte H.) (Morgan, Neil A.) (Vorhies, Douglas W.)

Visual representation: implications for decision making

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(Mason, Charlotte H.) (Lurie, Nicholas H.)

An empirical study of innate consumer innovativeness, personal characteristics, and new-product a…

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(Mason, Charlotte H.) (Im, Subin) (Bayus, Barry L.)

The marketing game !

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(Perreault, William D.) (Mason, Charlotte H.)

The marketing game ! with student CD-ROM Charlotte H. Mason [and] William D. Perreault, Jr

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(Perreault, Jr., William D.) (Mason, Charlotte H.)