Found 3 results for your keywords: author="Mishra, Saurabh"

My Reflections on Publishing in Journal of Marketing

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(Kumar, V.) (Katsikeas, Constantine S.) (Cote, Joseph A.) (Kannan, P.K.) (Wieseke, Jan) (Bezawada, Ram) (Bolander, Willy) (Schons, Laura Marie) (Kumar, Ashish) (Habel, Johannes) (Alavi, Sascha) (Rishika, Rishika, Janakiraman, Ramkumar) (Mishra, saurabh, Modi, Sachin B.) (Chang, Woojung) (Taylor, Steven A.) (Menguc, Bulent) (Auh, Seigyoung) (Jung, Yeon Sung) (Ploufee, Christopher R.) (Hochstein, Bryan.)

Corporate Social Responsibility and Shareholder Wealth: The Role of Marketing Capability

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(Mishra, Saurabh) (Modi, Sachin B)

Evaluating the financial impact of branding using trademarks: a framework and empirical evidence

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(Krasnikov, Alexander) (Mishra, Saurabh) (Orozco, David)