Ditapis dengan
Cross-Validation of Customer and Employee Signals and Firm Valuation
Previous study have shown that a firm needs to rely on its customers and employees to achieve superior performance..Printed Journal
- Edisi
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- ISBN/ISSN
- 222429
- Deskripsi Fisik
- -
- Judul Seri
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- No. Panggil
- JMR5301
JMR
Choice-based conjoint is a popular technique for characterizing consumers' choices.Printed Journal
- Edisi
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- ISBN/ISSN
- 222429
- Deskripsi Fisik
- -
- Judul Seri
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- No. Panggil
- JMR5301
When Does Recognition Increase Charitable Behavior? Toward a Moral Identity-B…
Each year, people in the United States donate more than $200 billion to charitable causes. Despite the lack of understanding of whether and how recognition increases charitable behavior, charities often offer it to motivate donor action. This research focuses on how the effectiveness of recognition on charitable behavior is dependent on the joint influence of two distinct dimensions of moral id…
- Edisi
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- ISBN/ISSN
- 222429
- Deskripsi Fisik
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- Judul Seri
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- No. Panggil
- JM7703
Distribution network redesign for marketing competitiveness
This article reports on a marketing initiative at a pharmaceutical company to redesign its distribution network. Distribution affects a firm's cost and customer satisfaction and drives profitability. Using a nonlinear mixed-integer programming model, the authors develop a distribution network with a dual emphasis on minimizing the total distribution costs and improving the customer service leve…
- Edisi
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- ISBN/ISSN
- 222429
- Deskripsi Fisik
- -
- Judul Seri
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- No. Panggil
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Gender jeopardy in financial risk taking
This article examines the joint effect of issue capability and gender on risk taking. Across three studies, the authors show that the effect of issue capability is moderated by gender, depending on the compatibility between the goal orientation of the decision maker and the nature of the decision task. For decisions that are mainly driven by achievement of gains (e.g., investment decisions), me…
- Edisi
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- ISBN/ISSN
- 222437
- Deskripsi Fisik
- -
- Judul Seri
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- No. Panggil
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The Right way to manage unprofitable customers
Customer divestment, whereby a company stops providing a product or service to an existing customer, was once considered an anomaly. However, it is fast becoming a viable strategic option for many organizations. To better understand recent trends in customer divestment, we took a closer look at some companies that have rid themselves of customers, as well as some of the customers they let go. I…
- Edisi
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- ISBN/ISSN
- 178012
- Deskripsi Fisik
- -
- Judul Seri
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- No. Panggil
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Understanding firms' customer satisfaction information usage
Despite theoretical and empirical research linking a firms business performance to the satisfaction of its customers, knowledge of how firms collect and use customer satisfaction information is limited. The authors investigate firms customer satisfaction information usage (CSIU) by drawing on in-depth interviews, a focus group of managers, and the existing literature. They identify key characte…
- Edisi
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- ISBN/ISSN
- 222429
- Deskripsi Fisik
- -
- Judul Seri
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- No. Panggil
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