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author="Mullins, John W"
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Marketing management : a strategic decision making approach 5th ed
3
(Mullins, John W) (Walker Jr, Orville C) (Boyd Jr, Harper W) (Larreche, Jean Claude)
Marketing strategy : a decision - focused approach
3
(Mullins, John W.) (Walker Jr, Orville C)
Marketing management : a strategic decision-making approach
2
(Mullins, John W.) (Boyd, Harper W.)
Marketing strategy : a decision-focused approach / Orville C. Walker [and] John W. Mullins
1
(Mullins, John W.) (Walker, Orville C.)
Marketing strategy : a decision-focused approach
1
(Mullins, John W.) (Walker, Orville C.)
Marketing management: a strategic decision making approach / John W. Mullins
3
(Mullins, John W.) (Walker Jr., Orville D.)
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