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Found 6 results for your keywords: author="Narayandas, Das"
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Building and Sustaining Buyer-Seller Relationships in Mature Industrial Markets

1
(Rangan, V. Kasturi) (Narayandas, Das)

Invited Commentaries on "Evolving to a New Dominant Logic for Marketing"

1
(Day, George S.) (Prahalad, C. K.) (Deighton, John) (Bolton, Ruth N. (ed.)) (Hunt, Shelby D.) (Gummesson, Evert) (Rust, Roland T.) (Narayandas, Das) (Shugan, Steven M.)

What Professional Service Firms Must Do to Thrive

1
(Nanda, Ashish.) (Narayandas, Das)

Coca-Cola's new vending machine (A): pricing to capture value, or not?

1
(Narayandas, Das) (King, Charles)

Coca-Cola's new vending machine (A): pricing to capture value, or not?

1
(Narayandas, Das) (King, Charles)

Linking customer management effort to customer profitability in business markets

1
(Bowman, Douglas) (Narayandas, Das)
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