Found 4 results for your keywords: author="Sinha, Rajiv K."

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Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performan…

(Noble, Charles H.) (Sinha, Rajiv K.) (Kumar, Ajith)

Brand communities and new product adoption:the influence and limits of oppositional loyalty

(Sinha, Rajiv K.) (Thompson, Scott A.)

The Adoption of radical manufacturing technologies and firm survival

(Noble, Charles H.) (Sinha, Rajiv K.)

Preventing digital music piracy: the carrot or the stick?

(Sinha, Rajiv K.) (Mandel, Naomi)