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The effect of product attributes on apparel e-impulse buying in Indonesia : the role of utilitari…
1
(Sri Rahayu Hijrahhati (Pembimbing/Promotor)) (Muhammad Naufal Yugapradana)
Consumer electronic usage based on innovation attributes and costs : the case of Mandiri E-Toll card
1
(Sri Rahayu Hijrahhati (Pembimbing/Promotor)) (Fariz Fadhillah)
Persepsi karyawan terhadap internal branding dalam pengembangan brand ambassador : studi kasus CTB
1
(Sri Rahayu Hijrahhati (Pembimbing/Promotor)) (Zinia Ayu Anandari)
Analisis pengaruh brand community terhadap brand identification dan brand commitment : studi kasu…
1
(Sri Rahayu Hijrahhati (Pembimbing/Promotor)) (Winson Widjaja)
The effect of country image and subjective knowledge on consumer attitudes and behaviors : case s…
1
(Alwin Adityo) (Sri Rahayu Hijrahhati (Pembimbing/Promotor))
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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