Found 4 results for your keywords: author="Steenkamp, Jan-Benedict E. M."

Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, a…

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(Sheth, Jagdish N.) (Kerin, Roger A.) (Brown, Stephen W.) (Webster, Frederick E.,Jr.) (Wilkie, William L.) (Staelin, Richard) (MacInnis, Deborah J.) (McAlister, Leigh) (Steenkamp, Jan-Benedict E. M.) (Raju, Jagmohan S.) (Sisodia, Rajendra S.) (Bauerly, Ronald J.) (Johnson, Don T.) (Singh, Mandeep)

How Country Characteristics Affect the Perceived Value of Web Sites

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(Geyskens, Inge) (Steenkamp, Jan-Benedict E. M.)

Don't be undersold!

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(Kumar, Nirmalya) (Steenkamp, Jan-Benedict E. M.)

A Review and evaluation of meta-analysis practices in management research

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(Geyskens, Inge) (Krishnan, Rekha) (Steenkamp, Jan-Benedict E. M.) (Cunha, Paulo V.)