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Faktor yang mempengaruhi niat pembelian mobil listrik dan environmental knowledge sebagai moderator
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(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Tamara Benardin Jordanus)
Live Streaming dalam Perannya Membangun Word of Mouth Melalui User Stickiness: Studi pada TikTok …
1
(T. Ezni Balqiah (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Ambun Salsabila Kandung Sonda)
Determinan Green Purchase Intention Melalui Aplikasi Teori Stimulus Organism Response (SOR)
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(Sri Rahayu Hijrah Hati (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Vania Margareta)
Analisis Pengaruh Strategi Brand Extension terhadap (Re)purchase Intention dan e-WOM Intention Ko…
1
(Gita Gayatri (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Triana Rahajeng Hadiprawoto (Pembimbing/Promotor)) (Xena Maharani)
Customizing Your Vehicle: Analisis Faktor Pendorong Personalisasi Kendaraan Bermotor di Indonesia
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(Arviansyah (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Yeshika Alversia (Penguji)) (Rafif Eka Putra)
Faktor-Faktor yang Memengaruhi Niat Belanja Online: Sikap Konsumen terhadap Source Characteristic…
1
(Arviansyah (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Yeshika Alversia (Penguji)) (Farah Diba)
Understanding The Drivers of Consumers Intention to Use and Recommending Behavior: A Study of Ove…
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(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Danyafatima Hasnuagi Zen)
Understanding Key Drivers and Factors Affecting Intention to Use for Mobile Payment Services in I…
1
(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Rayana Anargya)
The effect of game identification on predicting the game WOM marketing, player willingness to spe…
1
(Imam Salehudin (Pembimbing/Promotor)) (Daniel Tumpal Hamonangan Aruan (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Reza Raharjo)
The Integration of TPB, TPR, and ELM toward Online Repurchase Intention in the Online Food Delive…
1
(Gita Gayatri (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Mukhlis Diphda Veryananda)
The Influence of Sensory Perceptions and Mental Imagery on Consumer Decision Making in Fashion In…
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(Agung Nugroho (Penguji)) (Triana Rahajeng Hadiprawoto (Pembimbing/Promotor)) (Sisdjiatmo Kusumosuwidho (Penguji)) (Nadira Rae Anjani)
Analisis Pengaruh Intrinsic Motivation dan Shopping Engagement terhadap Intention to Buy Using Mo…
1
(Rushli Fauzan (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Ulian Taurin Malik (Penguji)) (Dik Ajeng Sekar Putri Taufanti)
Analysis of Factors Influencing Social Commerce Livestream Shopping Impulsive Buying Intention of…
1
(Elevita Yuliati (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Ramadhanthia Azahra Sindudipoera)
The Effect of Money Gift Feature on Continuance Use Intention of E-Wallet App Among Gen Z in JABO…
1
(Gita Gayatri (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Aretha Imtinan Saraswati)
The Rise of Beauty Influencers: Understanding FOMO Behavior Towards Gen-Z Purchase Intentions on …
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(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Yeshika Alversia (Penguji)) (Fara Dzanufiya Indawan)
Peran Artificial Intelligence Terhadap Brand Preference Konsumen Untuk Online Food Delivery Appli…
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(Imam Salehudin (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Ulian Taurin Malik (Penguji)) (Triavirine Adzahra Supriadi)
Analisis Faktor-Faktor yang Mempengaruhi Niat Konsumen terhadap Keputusan Pembelian Electric Vehi…
1
(Anna Amalyah Agus (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Rushli Fauzan (Penguji)) (Ardhita Arga Leva)
The Impact of Endorser and Brand Credibility on Purchase Intention Mediated by Attitude towards B…
1
(Agung Nugroho (Penguji)) (Triana Rahajeng Hadiprawoto (Pembimbing/Promotor)) (Salsabila Firyal Fitri) (Sisdjiatmo Kusumosuwidho (Penguji))
Pengaruh Character Image Terhadap Word-of-Mouth Melalui Top Up Genesis Crystal pada Game Genshin …
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(Imam Salehudin (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Kevin Reynaldo) (Ulian Taurin Malik (Penguji))
Pengaruh IT-affordance dan social commerce constructs terhadap intention to buy
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(Ignatius Heruwasto (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Nurdin Sobari (Penguji)) (Debora Kristina Silalahi)
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