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author="Venkatesan, Rajkumar"
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A Customer lifetime value framework for cuntomer selection and resource allocation strategy
1
(Kumar, V) (Venkatesan, Rajkumar)
A Customer lifetime value framework for customer selection and resource allocation strategy
1
(Kumar, V.) (Venkatesan, Rajkumar)
Performance implications of adopting a customer-focused sales campaign
1
(Kumar, V.) (Reinartz, Werner) (Venkatesan, Rajkumar)
Optimal customer relationship management using Bayesian decision theory: an application for custo…
1
(Kumar, V.) (Venkatesan, Rajkumar) (Bohling, Timothy)
Multichannel shopping: causes and consequences
1
(Kumar, V.) (Venkatesan, Rajkumar) (Ravishanker, Nalini)
Multichannel shopping: causes and consequences
1
(Kumar, V.) (Venkatesan, Rajkumar) (Ravishanker, Nalini)
A Customer lifetime value framework for customer selection and resource allocation strategy
1
(Kumar, V.) (Venkatesan, Rajkumar)
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Artikel Jurnal
B. Penunjang
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Data Ekonomi & Bisnis
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Open Source
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