Found 8 results for your keywords: author="Wells, William"

Advertising & IMC : principles & practice 9th ed

2
(Moriarty, Sandra) (Mitchell, Nancy) (Wells, William)

Advertising : principles and practice

2
(Wells, William) (Moriaty, Sandra)

Advertising, principles and effective IMC practice

4
(Wells, William et al.)

Discovery-oriented consumer research

1
(Wells, William D.)

Advertising principles & practice William Wells, John Burnett [and] Sandra Moriarty

0
(Moriarty, Sandra) (Wells, William)

Advertising : principles and practice William Wells, John Burnett and Sandra Moriarty

2
(Moriarty, Sandra) (Wells, William)

Advertising principles & practice William Wells, John Burnett, Sandra Moriarty

1
(Moriarty, Sandra) (Wells, William)

Planning for R.O.I. : effective advertising strategy

1
(Wells, William D.)