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Hal. Awal
Sebelumnya
1
2
3
4
5
Hal. Akhir
Missed chances and unfulfilled hopes: Why do firms make errors in evaluating technological opport…
1
(Kumar, Amit) (Operti, Elisa)
How much does the firm's alliance network matter?
1
(Zaheer, Akbar) (Kumar, Pankaj) (Liu, Xiaojin)
Expanding the Role of Marketing: From Customer Equity to Market Capitalization
1
(Kumar, V.) (Shah, Denish)
The Impact of Customer Relationship Management Implementation on Cost and Profit Efficiencies: Ev…
1
(Jayachandran, Satish) (Krasnikov, Alexander) (Kumar V.)
Are Product Returns a Necessary Evil? Antecedents and Consequences
1
(Kumar, V) (Petersen, J. Andrew)
Interaction Orientation and Firm Performance
1
(Kumar, V.) (Ramani, Girish)
Multichannel Shopping: Causes and Consequences
1
(Kumar, V.) (Venkatesan, Rajkumar) (Ravishanker, Nalini)
Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performan…
1
(Noble, Charles H.) (Sinha, Rajiv K.) (Kumar, Ajith)
The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
1
(Kumar, V.) (Reinartz, Werner J.)
A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
1
(Kumar, V.) (Venkatesan, Rajkumar)
Measuring Marketing Productivity: Current Knowledge and Future Directions
1
(Kumar, V.) (Rust, Roland T.) (Ambler, Tim) (Srivastava, Rajendra K.) (Carpenter, Gregory S.)
Do Suppliers Benefit from Collaborative Relationships with Large Retailers? An Empirical Investig…
1
(Kumar, Nirmalya) (Corsten, Daniel)
The Impact of Cobranding on Customer Evaluation of Brand Counterextensions
1
(Kumar, Piyush)
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
1
(Kumar, V.) (Thomas, Jacquelyn S.) (Reinartz, Werner)
Conducting interorganizational research using key informants
1
(Stern, Louis W.) (Kumar, Nirmalya) (Anderson, James C)
Make, buy, or ally: a transaction cost theory meta-analysis
1
(Kumar, Nirmalya) (Geyskens, Inge) (Steenkamp, Jan) (Benedict E.M.)
Optimal Incentive Contracts and Information Cascades
1
(Kumar, Praveen) (Langberg, Nisan)
Employment Probabilities and Workforce Distribution in the Indian Manufacturing Sector: A State-L…
1
(Chakradhar, Jadhav) (Bairwa, Arun Kumar)
Boom and Gloom
1
(Kumar, P.) (Povel, P.) (Sertsios, G.) (Kosova, R.)
Capital Investment, Innovative Capacity, and Stock Returns
1
(Kumar, P.) (Li, D.)
Hal. Awal
Sebelumnya
1
2
3
4
5
Hal. Akhir
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Studi Kasus FEB UI
Tesis
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