Found 3 results for your keywords: author=Leonidou, Constantinos N. -

Assessing Performance Outcomes in Marketing

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(Hult, G. Tomas M.) (Leonidou, Leonidas C.) (Katsikeas, Constantine S) (Morgan, Neil A)

Greening" the marketing mix: do firms do it and does it pay off?

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(Katsikeas, Constantine S.) (Leonidou, Constantinos N.)

Executive insights: building successful export business relationships: a behavioral perspective

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(Katsikeas) (Leonidou, Leonidas C.) (S., Constantine) (Hadjimarcou, John)