Found 11 results for your keywords: author=Mahajan, Vijay -

Form versus Function: How the Intensities of Specific Emotions Evoked in Functional versus Hedoni…

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(Mahajan, Vijay) (Chitturi, Ravindra) (Raghunathan ,Rajagopal)

Innovative financing for noncommunicable diseases in Asia and the Pacific

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(Mahajan, Swati)

Delight by Design: The Role of Hedonic versus Utilitarian Benefits

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(Mahajan, Vijay) (Raghunathan, Rajagopal) (Chitturi, Ravindra)

Chief Marketing Officers: A Study of Their Presence in Firms' Top Management Teams

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(Mahajan, Vijay) (Nath, Pravin)

When Is a Preannounced New Product Likely to Be Delayed?

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(Wu, Yuhong) (Balasubramanian, Sridhar) (Mahajan, Vijay)

Did FinTech Lenders Facilitate PPP Fraud?

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(John M. Griffin) (Samuel Kruger) (Prateek Mahajan)

Form versus function: how the intensities of specific emotions evoked in functional versus hedoni…

1
(Mahajan, Vijay) (Raghunathan, Rajagopal) (Chitturi, Ravindra)

Consumer switching costs: a typology, antecedents, and consequences

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(Mahajan, Vijay) (Burnham, Thomas A.) (Frels, Judy K.)

Consumer switching costs: a typology, antecedents, and consequences

1
(Mahajan, Vijay) (Burnham, Thomas A.) (Frels, Judy K.)

Group cultural values and political skills: A situationist perspective on interpersonal citizensh…

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(Mahajan,ashish) (Toh,soo Min)

Development planning lessons from Japanese model V.S. Mahajan

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(Mahajan, V.S.)