Found 6 results for your keywords: author=Varadarajan, P. Rajan -

Market Situation Interpretation and Response: The Role of Cognitive Style, Organizational Culture…

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(White, J. Chris) (Varadarajan, P. Rajan) (Dacin, Peter A.)

Marketing strategy: an assessment of the state of the field and outlook

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(Jayachandran, Satish) (Varadarajan, P. Rajan)

Marketing strategy: an assessment of the state of the field and outlook

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(Jayachandran, Satish) (Varadarajan, P. Rajan)

Marketing strategy: an assessment of the state of the field and outlook

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(Jayachandran, Satish) (Varadarajan, P. Rajan)

Time inconsistency and free-riding in a monetary union

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(Chari, Varadarajan V.) (Kehoe, Patrick J.)

Contemporary perspectives on strategic market planning Roger A. Kerin; Vijay Mahajan (and) P. Raj…

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(Kerin, Roger A.) (Varadarajan, Rajan)