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Affective Destination Image within the "Feel the Rhythm of Korea" Campaign: An Examination of Emotional Promotional Strategies Implemented by The Korea Tourism Organisation

Dewantara, Made Handijaya - ; Putri, Stephanie Gunawan - ;

Tidak Tersedia Deskripsi


Ketersediaan

Call NumberLocationAvailable
ASCSM 71PSB lt.2 - Karya Akhir1
PenerbitJakarta: The Ary Suta Center 2025
EdisiVol. 71, October 2025
SubjekK-pop
Affective destination image
Digital tourism promotion
Emotional strategies
Visual storytelling
Cultural branding
Korea tourism organisation
ISBN/ISSN1979-7001
KlasifikasiNONE
Deskripsi Fisik22 p.
Info Detail SpesifikThe Ary Suta Center Series on Strategic Management
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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