Tesis

Pengaruh Live Streaming Selling terhadap Customer Engagement dan Purchase Intention pada Marketplace Shopee

The Influence of Live Streaming Selling Toward Customer Engagement and Purchase Intention at Marketplace Shopee

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Tidak Tersedia Deskripsi

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Ketersediaan

Call Number	Location	Available
T 318/22	PSB lt.2 - Karya Akhir	1

Penerbit	Jakarta: Program Studi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Indonesia 2022
Edisi	-
Subjek	Purchase intention Customer engagement Live Streaming Social Learning Theory Shopping value kepercayaan konsumen
ISBN/ISSN	-
Klasifikasi	NONE
Deskripsi Fisik	xiii, 123 p. : ill. ; 30 cm
Info Detail Spesifik	Thesis
Other Version/Related	Tidak tersedia versi lain
Lampiran Berkas	Tidak Ada Data