Logo

Pusat Sumber Belajar FEB UI

  • FAQ
  • Berita
  • Rooms
  • Bantuan
  • Area Anggota
  • Pilih Bahasa :
    Bahasa Inggris Bahasa Indonesia
  • Search
  • Google
  • Advanced Search
*sometimes there will be ads at the top, just scroll down to the results of this web
UNIVERSITAS INDONESIA
PENGARUH CUSTOMER ENGAGEMENT
TERHADAP BEHAVIORAL
INTENTION KONSUMEN PADA
STAYCATION: PERSPEKIF
EXPERIENTIAL MARKETING DE...
TESIS
FAKULTAS EKONOMI DAN BISNIS
2021

Tesis

Pengaruh Customer Engagement terhadap Behavioral Intention Konsumen pada Staycation: Perspekif Experiential Marketing dengan Dimoderatori Health Risk dan Financial Risk

The Influence of Customer Engagement in Consumer's Behavioral Intention on Staycation: The Experiential Marketing Perspective Moderated by Health Risk and Financial Risk

Resky Oktavia - ; Nurdin Sobari (Pembimbing/Promotor) - ; Rifelly Dewi Astuti (Penguji) - ; Tengku Ezni Balqiah (Penguji) - ;

Tidak Tersedia Deskripsi


Ketersediaan

Call NumberLocationAvailable
T 303/21PSB lt.2 - Karya Akhir1
PenerbitJakarta: Program Studi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Indonesia 2021
Edisi-
SubjekPerceived risk
Customer engagement
Customer Experience
Customer Identification
Staycation
ISBN/ISSN-
KlasifikasiNONE
Deskripsi Fisikxii, 154 p. : il. ; 30 cm.
Info Detail SpesifikTesis
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

Pencarian Spesifik
Where do you want to share?