Tesis

Pengaruh Social Impulse terhadap Urge to Buy Impulsively dengan Impulse Buying Tendency sebagai Variabel Moderasi Selama Pandemi Covid-19

The Effect of Social Impulse on Urge to Buy Impulsively with Impulse Buying Tendency as a Moderated Variables During The Covid-19 Pandemic

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Tidak Tersedia Deskripsi

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Ketersediaan

Call Number	Location	Available
T 359/20	PSB lt.2 - Karya Akhir	1

Penerbit	Jakarta: Program Studi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Indonesia 2020
Edisi	-
Subjek	Mobile commerce Impulse buying Hedonic Motivation Utilitarian motivation Impulse buying tendency
ISBN/ISSN	-
Klasifikasi	NONE
Deskripsi Fisik	xi, 139 p. : il. ; 30 cm.
Info Detail Spesifik	Tesis
Other Version/Related	Tidak tersedia versi lain
Lampiran Berkas	Tidak Ada Data