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New Empirical Generalizations on the Determinants of Price Elasticity

Pieters G. M. Rik - ; Heerde J. Van Harald - ; Bijmolt H. A. Tammo - ;

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Ketersediaan

Call NumberLocationAvailable
JM4202PSB lt.dasar - Pascasarjana1
PenerbitChicago: American Marketing Association 2005
EdisiVol. 42, No. 2 (May, 2005), pp. 141-156
SubjekConsumer behavior
Marketing research
empirical generalizations
Pricing Models
Marketing economics
ISBN/ISSN0022-2437
KlasifikasiNONE
Deskripsi Fisik16 p.
Info Detail SpesifikJournal of Marketing
Other Version/RelatedTidak tersedia versi lain
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  • New Empirical Generalizations on the Determinants of Price Elasticity

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