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This article introduces a new reviewing system for the Journal of Marketing Research, aimed at improving the efficiency, transparency, and quality of the editorial process. The author discusses changes in manuscript evaluation procedures, including reviewer selection mechanisms, evaluation standards, and approaches to expedite publication while maintaining scholarly integrity. The new system is designed to support the advancement of high-quality marketing research and enhance the experience for authors, reviewers, and editors.
| Call Number | Location | Available |
|---|---|---|
| JM4306 | PSB lt.dasar - Pascasarjana | 1 |
| Penerbit | Chicago: American Marketing Association 2006 |
|---|---|
| Edisi | Vol. 43, No. 2 (May, 2006), pp. 135-136 |
| Subjek | Peer review Journal of marketing research Manuscript Evaluation Publication Process Research Quality |
| ISBN/ISSN | 0022-2437 |
| Klasifikasi | NONE |
| Deskripsi Fisik | 2 p. |
| Info Detail Spesifik | Journal of Marketing |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas |