Text
Advertising and promotion : an integrated marketing communications perspective
Includes bibliographies, index and tables
Call Number | Location | Available |
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659.1 BEL a | PSB lt.1 - B. Wajib | 4 |
Penerbit | New York McGraw Hill., 2021 |
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Edisi | 12th ed |
Subjek | Marketing communication Advertising Sales promotion |
ISBN/ISSN | 9781260570991 |
Klasifikasi | NONE |
Deskripsi Fisik | xxxi, 740 p. : chart, ill. ; 28 cm. |
Info Detail Spesifik | - |
Other Version/Related | Tidak tersedia versi lain |
Lampiran Berkas | Tidak Ada Data |