Text
Managerial economics and business strategy 10th ed
Managerial Economics and Business Strategy has been revised to include updated examples and problems, but it retains all of the basic content that made previous editions a success. By teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition.
This 10th edition retails the emphasis on real-world examples and modern topics along with unique coverage found nowhere else: oligopoly, penetration pricing, multistage and repeated games, foreclosure, contracting, vertical and horizontal integration, networks, bargaining, predatory pricing, principal agent problems, raising rival’s costs, adverse selection, auctions, screening and signaling, search, limit pricing, and a host of other pricing strategies for firms enjoying market power. This balanced coverage of traditional and modern microeconomic tools makes it appropriate for a wide variety of managerial economics classrooms.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658.0092 BAY m | PSB lt.1 - B. Wajib | 6 |
| Penerbit | New York: McGraw Hill/Irwin 2022 |
|---|---|
| Edisi | 10th ed |
| Subjek | Strategic planning Economics Managers |
| ISBN/ISSN | 9781266071010 |
| Klasifikasi | NONE |
| Deskripsi Fisik | xxviii, 544 p. : ill. ; 26 cm. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |