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Menghitung CBBE ( Customer Based Brand Equity) produk bisuit katagori wafer coating / berlapir coklat : Studi kasus 5 (lima) merek wafer coating coklat di Jakarta

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Ketersediaan

Call NumberLocationAvailable
T 164/08PSB lt.2 - Karya Akhir1
Penerbit Jakarta Program Magister Manajemen FEB UI.,
Edisi -
Subjek Marketing management
Brands
Brand equity
Biscuits industry
ISBN/ISSN -
Klasifikasi -
Deskripsi Fisik xx, 100 p., 41 p. : diagr. ; 29 cm & Lamp.
Info Detail Spesifik -
Other Version/Related Tidak tersedia versi lain
Lampiran Berkas Tidak Ada Data