Gaya APA
Semenik, Richard J.. (2012).
Advertising and promotions : an integrated brand approach (6th ed).
Australia:
South-Western.
Gaya Chicago
Semenik, Richard J..
Advertising and promotions : an integrated brand approach.
6th ed
Australia:
South-Western,
2012.
Text.
Gaya MLA
Semenik, Richard J..
Advertising and promotions : an integrated brand approach.
6th ed
Australia:
South-Western,
2012.
Text.
Gaya Turabian
Semenik, Richard J..
Advertising and promotions : an integrated brand approach.
6th ed
Australia:
South-Western,
2012.
Print.