Gaya APA

Peter, J. Paul, Olson, Jerry C.. (2008). Consumer behavior and marketing strategy (8th ed). New York: McGraw Hill.

Gaya Chicago

Peter, J. Paul, Olson, Jerry C.. Consumer behavior and marketing strategy. 8th ed New York: McGraw Hill, 2008. Text.

Gaya MLA

Peter, J. Paul, Olson, Jerry C.. Consumer behavior and marketing strategy. 8th ed New York: McGraw Hill, 2008. Text.

Gaya Turabian

Peter, J. Paul, Olson, Jerry C.. Consumer behavior and marketing strategy. 8th ed New York: McGraw Hill, 2008. Print.