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Studi komparatif ekuitas merek printer ink jet Hewlett Packard (HP) dan Canon
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Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| T 405/08 | PSB lt.2 - Karya Akhir | 1 |
| Penerbit | Jakarta: Magister Manajemen, Fakultas Ekonomi Universitas Indonesia 2008 |
|---|---|
| Edisi | - |
| Subjek | Marketing management Brand loyalty Brand equity Brand association Perceived quality Brand awareness |
| ISBN/ISSN | - |
| Klasifikasi | - |
| Deskripsi Fisik | xiv, 73 p., 25 p. : diagr. ; 30 cm & lamp. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |