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Perspectives on strategic marketing management Roger A. Kerin [and] Robert A. Peterson

Kerin, Roger A. - ; Peterson, Robert A. - ;

Includes bibliographies, index and tables

Ketersediaan

Call Number	Location	Available
658.8 KER p	PSB lt.1 - B. Penunjang	2

Penerbit	Boston: Allyn & Bacon 1982
Edisi	2nd ed.
Subjek	Marketing management Marketing strategy
ISBN/ISSN	205079229
Klasifikasi	-
Deskripsi Fisik	483 p. diagrs. 24 cm.
Info Detail Spesifik	-
Other Version/Related	Tidak tersedia versi lain
Lampiran Berkas	Tidak Ada Data