Consumer behavior : concepts and applications David L. Loudon [and] Albert J. De...
Loudon, David I. - ,
McGraw Hill (1984)
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Consumer behavior : concepts and applications David L. Loudon [and] Albert J. Della Bitta

Includes bibliographies and index.

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PenerbitNew York: McGraw Hill
Edisi2nd ed
SubjekConsumer behavior
ISBN/ISSN70387583
Klasifikasi-
Deskripsi Fisikxix, 727 p. diagr. 24 cm
Info Detail Spesifik-
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