Text
Advertising worldwide concepts, theories and practice of international, multinational and global advertising Marieke K. de Mooij [and] Warren J. Keegan
Includes index, appendix & table
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 659.1 MOO a | PSB lt.1 - B. Penunjang | 1 |
| Penerbit | Englewood Cliffs: Prentice Hall 1991 |
|---|---|
| Edisi | - |
| Subjek | Advertising Public relations |
| ISBN/ISSN | 134718976 |
| Klasifikasi | - |
| Deskripsi Fisik | xvi, 440 p. ill. 24 cm |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |