Text

Advertising worldwide concepts, theories and practice of international, multinational and global advertising Marieke K. de Mooij [and] Warren J. Keegan

Name: Advertising worldwide concepts, theories and practice of international, multinational and global advertising Marieke K. de Mooij [and] Warren J. Keegan
ISBN: 134718976

Keegan, Warren J. - ; Mooij, Marieke K. de - ;

Includes index, appendix & table

Ketersediaan

Call Number	Location	Available
659.1 MOO a	PSB lt.1 - B. Penunjang	1

Penerbit	Englewood Cliffs: Prentice Hall 1991
Edisi	-
Subjek	Advertising Public relations
ISBN/ISSN	134718976
Klasifikasi	-
Deskripsi Fisik	xvi, 440 p. ill. 24 cm
Info Detail Spesifik	-
Other Version/Related	Tidak tersedia versi lain
Lampiran Berkas	Tidak Ada Data