Text
Advertising and promotion : an integrated marketing communication perspective
Includes index and tables
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 659.1 BEL a | PSB lt.1 - B. Wajib | 0 |
| Penerbit | Boston McGraw-Hill/Irwin., 2007 |
|---|---|
| Edisi | 7th ed |
| Subjek | Marketing communication Advertising Sales promotion |
| ISBN/ISSN | 71105891 |
| Klasifikasi | - |
| Deskripsi Fisik | xxvi, 820 p. : chart, ill. ; 28 cm. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |