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Marketing research and knowledge development : an assessment for marketing management John G. Myers, William F. Massy and Stephen A. Greyser

Includes bibliographies, index and tables.

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Penerbit Englewood Cliffs Prentice Hall.,
Edisi -
Subjek Marketing
ISBN/ISSN 135576865
Klasifikasi -
Deskripsi Fisik xiv, 306 p. charts, diagrs. 23 cm.
Info Detail Spesifik -
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