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The Case study handbook : a student's guide
If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658 ELL c | PSB lt.1 - B. Wajib | 4 |
| Penerbit | Boston Harvard Business Review., 2018 |
|---|---|
| Edisi | Revised ed. |
| Subjek | Management Case studies Study and teaching |
| ISBN/ISSN | 9781633696150 |
| Klasifikasi | 658 |
| Deskripsi Fisik | vi, 253 p. : ill. ; 25 cm. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |