Text
Marketing management : a strategic approach with a global orientation Harper W. Boyd, Orville C. Walker and Jean-Claude Larrenche
Includes bibliographies, index and tables.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658.8 BOY m | PSB lt.1 - B. Penunjang | 3 |
| Penerbit | Chicago Irwin., 1995 |
|---|---|
| Edisi | 2nd ed |
| Subjek | Strategic management Marketing management Decision making Marketing strategy |
| ISBN/ISSN | 256125767 |
| Klasifikasi | - |
| Deskripsi Fisik | xvi, 555 p. diagrs. 26 cm. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |