Text
Marketing management: a strategic decision making approach / John W. Mullins
Includes bibliographies, index and tables.
Call Number | Location | Available |
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658.8 MUL m | PSB lt.1 - B. Penunjang | 3 |
Penerbit | New York McGraw Hill., 2013 |
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Edisi | 8th ed |
Subjek | Marketing management Strategic planning |
ISBN/ISSN | 9780071326377 |
Klasifikasi | - |
Deskripsi Fisik | xxi, 547 p., ill, |
Info Detail Spesifik | - |
Other Version/Related | Tidak tersedia versi lain |
Lampiran Berkas | Tidak Ada Data |