Text
Strategic marketing management cases David W. Cravens, Charles W. Lamb and Victoria L. Coittenden
Includes index.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658.802 CRA s | PSB lt.1 - B. Wajib | 0 |
| Penerbit | Chicago: Irwin 1996 |
|---|---|
| Edisi | 5th ed |
| Subjek | Marketing management |
| ISBN/ISSN | 256136890 |
| Klasifikasi | - |
| Deskripsi Fisik | xv, 715 p. ill. 23 cm. |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |