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Image of Advertising and promotion : an integrated marketing communications perspective 4th ed

Text

Advertising and promotion : an integrated marketing communications perspective 4th ed

Belch, George E. - ; Belch, Michael A. - ;

Includes index and tables


Ketersediaan

Call NumberLocationAvailable
659.1 BEL aPSB lt.1 - B. Penunjang1
PenerbitBoston: McGraw Hill 1998
Edisi4th ed.
SubjekAdvertising
Sales promotion
ISBN/ISSN9780071160889
KlasifikasiNONE
Deskripsi Fisikxxii, 762 p. diagrs, graphics, ill. 28 cm.
Info Detail Spesifik-
Other Version/RelatedTidak tersedia versi lain
Lampiran BerkasTidak Ada Data

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