Gaya APA

Walker, Orville C., Larreche, Jean-Claude. (1999). Marketing strategy planning and implementation Orville C. Walker, Jr., Harper W. Boyd, Jr., Jen-Claude Larreche (3rd ed). Boston: Irwin McGraw Hill.

Gaya Chicago

Walker, Orville C., Larreche, Jean-Claude. Marketing strategy planning and implementation Orville C. Walker, Jr., Harper W. Boyd, Jr., Jen-Claude Larreche. 3rd ed Boston: Irwin McGraw Hill, 1999. Text.

Gaya MLA

Walker, Orville C., Larreche, Jean-Claude. Marketing strategy planning and implementation Orville C. Walker, Jr., Harper W. Boyd, Jr., Jen-Claude Larreche. 3rd ed Boston: Irwin McGraw Hill, 1999. Text.

Gaya Turabian

Walker, Orville C., Larreche, Jean-Claude. Marketing strategy planning and implementation Orville C. Walker, Jr., Harper W. Boyd, Jr., Jen-Claude Larreche. 3rd ed Boston: Irwin McGraw Hill, 1999. Print.