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Pengaruh service quality perception terhadap customer satisfaction dan behavioral intentions studi kasus : SPBU Shell
Entering Multinational Oil Company provide the upstream services in Indonesia would be the seductive business for investors. Focus against customer to giving the good services would be running effectively if all the information, critics, and advice from the customer getting a faster response from the company. This situation reflected customer satisfaction which is represented a normative behavior that would be given by the entire company, and research proven that customer satisfaction would created loyal customer. Generally this research will be aimed to acknowledge the impact of service quality perception consist with dimension of tangible, empathy, assurance, responsiveness, and reliability against customer satisfaction and behavioral intentions in Shell oil station.Ada tabel
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 6676 | PSB lt.2 - Karya Akhir | 1 |
| Penerbit | Depok Departemen Manajemen, Fakultas Ekonomi Universitas Indonesia., 2009 |
|---|---|
| Edisi | - |
| Subjek | Consumer satisfaction Service quality Behavioral intentions |
| ISBN/ISSN | - |
| Klasifikasi | - |
| Deskripsi Fisik | xi, 83 p. , 14 p. : diagr. ; 30 cm & lamp |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |