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Global marketing management 7th ed
Global Marketing Management, Seventh Edition, has been completely updated both cases and data with special emphasis on modern day business enterprises. A wide variety of examples from different sectors have been incorporated to make students understand the concepts. Large numbers of Indian examples have been added to make the text beneficial for the Indian students as well.
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 658.8 KEE g | PSB lt.1 - B. Wajib | 14 |
| Penerbit | Upper Saddle River: Prentice Hall 2012 |
|---|---|
| Edisi | 7th ed |
| Subjek | Marketing management Export marketing |
| ISBN/ISSN | 130615064 |
| Klasifikasi | NONE |
| Deskripsi Fisik | xxv, 617 p. ill. 26 cm |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |