Text

Promotional strategy managing the marketing communications process James F. Engel, Martin R. Warshaw and Thomas C. Kinnear

Name: Promotional strategy managing the marketing communications process James F. Engel, Martin R. Warshaw and Thomas C. Kinnear
ISBN: 256036438

Engel, James F. - ; Warshaw, Martin R. - ;

Includes bibliographies and index

Ketersediaan

Call Number	Location	Available
658.82 ENG p	PSB lt.1 - B. Penunjang	1

Penerbit	Homewood: Richard D. Irwin 1989
Edisi	6th ed
Subjek	Marketing Promotion
ISBN/ISSN	256036438
Klasifikasi	-
Deskripsi Fisik	xvi, 621 p. ill. 24 cm
Info Detail Spesifik	-
Other Version/Related	Tidak tersedia versi lain
Lampiran Berkas	Tidak Ada Data